Intent data activation
Learn how Splunk has been using our knowledge and resources to effectively implement and leverage intent data across sales and marketing.
At a glance
Rachel Pritchard, Senior Digital Marketing Manager, EMEA at Splunk talks in this virtual roundtable event through her experience with Priority Engine over the past year including:
Leveraging intent data for marketing campaigns
Aligning prospect data with ongoing marketing campaigns
Segmenting data to understand what accounts are specifically interested in
Providing a positive marketing experience for customers and prospects