Accelera was founded to fight campaigns that generate bad return on investment and undermine growth both at individual and business levels.

We do this by empowering revenue-generating teams with data, knowledge, and resources to run remarkable campaigns.

The ones that unify teams who sometimes struggle to work collaboratively for a joint goal, resulting in accelerated results, happy staff and customers.

This is the vision our Founder, Marco Perotti, had from day one of starting Accelera (formerly Media Effect) in early 2019 in London.

He spent years in B2B tech publishing, where he would become increasingly frustrated to see innovative sales and marketing platforms, powerful intent data and quality leads going to waste or barely producing results for many businesses.

Unable to help more than by sharing best practices and supporting clients throughout their journeys, he decided to branch out and actually execute campaigns on behalf of and alongside clients.

His desire was to work with, not for, clients, sharing their challenges, KPIs, goals, workspace and journey to more successful campaigns.

Marco was then joined by Alexander Austin in mid-2019 as a capable Business Development specialist who turned into an invaluable asset for the company and its growth. He now runs all revenue activities and product delivery for our first and long-standing client, Splunk.

We are now a double-digit team who loves working together, delivers astonishing results and provides exceptional customer service to our B2B tech clients.